Sample interview questions: Can you provide examples of how you have utilized event technology to improve event marketing and promotion?
Sample answer:
Examples of utilizing event technology to enhance event marketing and promotion:
- Virtual Reality (VR) Experiences: Created immersive VR experiences that allowed potential attendees to virtually explore the event venue and interact with speakers, providing a memorable and engaging pre-event experience.
- Augmented Reality (AR) Mobile App: Developed an AR app that enabled attendees to point their smartphones at specific locations within the venue to access exclusive content, special offers, and live updates, enhancing their on-site experience.
- AI-Powered Chatbot: Implemented an AI-powered chatbot on the event website and mobile app to provide instant support and answer attendees’ questions, reducing response times and boosting satisfaction.
- Beacon Technology: Utilized beacons to trigger personalized notifications and targeted offers to attendees based on their location within the venue, increasing engagement and conversion rates.
- Social Media Wall: Created a dynamic social media wall that displayed real-time updates from… Read full answer
Source: https://hireabo.com/job/11_3_19/Event%20Technology%20Manager