Sample interview questions: How do you approach sales forecasting and demand planning in the tourism sector?
Sample answer:
Sales Forecasting and Demand Planning for Tourism
Data Analysis and Trend Identification:
- Analyze historical data to identify patterns and seasonality.
- Monitor competitor activity, economic indicators, and external factors that influence demand.
- Conduct market research to understand customer preferences and behavior.
Forecasting Techniques:
- Use qualitative and quantitative forecasting methods.
- Employ seasonal adjustment techniques to account for fluctuations.
- Consider time series analysis, regression models, and scenario planning.
Collaboration and Communication:
- Engage with operations, marketing, and revenue management teams to gather insights and coordinate planning.
- Share forecasts and assumptions with senior management and stakeholders.
- Proactively address potential risks or opportunities.
Demand Management Strategies:
- Optimize pricing and revenue management to balance demand and availability.
- … Read full answer
Source: https://hireabo.com/job/11_1_14/Tourism%20Sales%20Manager