Sample interview questions: Can you describe any experience you have in creating and managing partnerships with travel media and influencers to promote the museum?
Sample answer:
- Developed and executed a comprehensive influencer marketing campaign for the museum, resulting in a 30% increase in museum attendance and a 20% increase in social media followers.
- Secured partnerships with major travel media outlets, including The New York Times, Travel + Leisure, and Condé Nast Traveler, to feature the museum in their publications and online platforms.
- Collaborated with travel influencers to create engaging content that showcased the museum’s unique offerings and encouraged their followers to visit.
- Managed all aspects of the partnerships, including negotiating contracts, coordinating content production, and tracking campaign performance.
- Monitored social media trends and adjusted the campaign strategy accordingly to ensure maximum impact.
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